About Soypa

The name Soypa was created accidentally, as my sister wrongly memorized that it means soap in Icelandic (Sápa), not knowing that she became Soypa's godmother.

Who is behind Soypa?

My name is Anđela, founder and creator of the Soypa project. What started as a childhood fascination with mixing potions has grown into a mission to create beautiful, sustainable skincare. This small business has allowed me to explore my creativity and curiosity about the world while supporting my passion for making a positive impact.

Ever since childhood, I’ve been crafting homemade gifts for my family, and in my 20s, I became more interested in plant-based cosmetics, experimenting with body butters and scrubs for myself. Then, in 2019, while living in Reykjavik, Iceland, I was inspired to merge my love for nature and sustainability, creating a line of soaps that pay homage to the beauty of the natural world.

I've always been fascinated by the world around me, especially geology, which is reflected in the unique designs of my soaps. But it was my move to Iceland and my studies in sustainability that truly opened my eyes to the importance of protecting our planet. Inspired by breathtaking landscapes and the power of the sea, I incorporate sea salt into all of my soaps as a symbol of my respect for the oceans.

As a self-proclaimed crazy plant lady, animal lover, and devoted dog owner, I’m deeply passionate about sustainable living. That’s why all Soypa products are handmade in small batches using only plant-based ingredients, ensuring they are both kind to the skin and the environment. Through my work, I hope to inspire others to reduce waste and make more conscious choices. Join me on this journey toward a more sustainable future!

How it all started?

Studying at the Environment and Natural Resources Programme In Reykjavik opened my eyes to how deeply our consumption and daily choices affect both the environment and humanity. With a desire to lessen my impact and channel my creativity, I started making my soap.

Frustrated by the limited options and lack of control over ingredients—especially with my sensitive skin—I was inspired to create my first soap. What began as a personal project quickly turned into a passion. After more than a year of experimenting with new recipes, I realized I couldn’t stop creating. That passion evolved into Soypa.

Due to life’s twists and turns, Soypa is now a Dutch company based in The Hague, where I continue crafting soaps with the same love and dedication.

Mission, vision, and core values

The mission of Soypa is to promote a more sustainable way of life, with every small change on this shared journey. 
Soypa's vision is to be an inspiration for change.

Ingredients

Soypa soaps include plant-based ingredients, the design, and the story behind each product. The formula is based on:

Plant oils (coconut, olive, sweet almond, apricot, sunflower, castor oil, shea butter)

Sea salt from Westfjords, Iceland and from the Adriatic sea

mineral and plant-based pigments (kaolin and Moroccan clays, natural indigo powder, ethically sourced mica)

a mix of 3 different essential oils in each soap

active ingredients such as Panthenol, Allantoin, Plant extracts